Grow beyond tape and glue.
Build and scale towards an exciting future.
Deal with the matters requiring immediate attention (Triage);
Address the other high priority issues…
But shift mindset… Proactively build the business model to deliver your future strategy.
Unless you go to work in a red truck while wearing a raincoat… Firefighting is not what your customers pay for.

Align your org to solve YOUR problems.
Triage: Replace a flat tire to get to the closest mechanic.
Fix: Overhaul the engine for the next 100k miles.
Build: Make a new car to that is better, faster, cheaper, safer.
Scale: Launch the hyper-efficient factory to build the next 10 million cars.
“Scaling” doesn’t fix a business model hemorrhaging cash.
You can’t “Build” your way out of a subpoena.
Tape and glue won’t “fix” the technology roadmap.
Long term strategic issues won’t be fixed with the same “Triage” approach used for an IT outage or natural disaster.
There will always be new problems that require Triage and Fixing….
The best firms can focus on building and scaling instead of being stuck in crisis management and maintenance mode.

